Blogging is an art, and using the right blogging tools will make your art rise and shine! This is an epic list of blogging tools to which you can refer (hint: bookmark it!), and find new tools to enhance your blogging experience as well as the experience of your readers! This epic list of blogging tools consists of resources for all types of bloggers whether professional, part-time or personal. I have structured them into various sections, allowing you to evaluate and choose the right tool for the right purpose. Though the list of available tools is long, every tool is useful in its own way. I also offer a one-line comment for each tool as a quick but helpful reference. In this post, I’m looking at tools that will help you write better, publish faster, and rank higher on search engines so you can attract more visitors and quality leads to your blog.
Key Takeaways
This comprehensive list includes over 100 blogging tools categorized for different purposes.
The tools are suitable for all types of bloggers, whether professional, part-time, or personal.
Each tool is accompanied by a one-line comment for quick reference.
The list aims to help bloggers write better, publish faster, and rank higher on search engines.
Readers are encouraged to bookmark this list for future reference and updates.
1. Semrush
Semrush is one of the best websites for SEO enthusiasts. It’s packed with comprehensive guides, tools, and resources that make it a treasure trove of valuable information. With Semrush, you can find long-tail keywords that have the best chance of ranking for organic traffic. I used to use Semrush almost daily, and it helped me out-rank competitors. My most popular page on my blog came from a competitor search using Semrush. I used the tool to identify top pages on competitor sites, then recreated them with more detail. My blog ranked number one in no time.
2. Keyword Planner
I relied heavily on Google Keyword Planner in my early days as a writer and SEO. With Google Keyword Planner, I built a strategy that received millions of clicks for an ecommerce brand. You can do brilliant work with this free tool. I start with a keyword and then use the tool to generate other keyword ideas, including the keyword’s search volume and related words and phrases.
For a free and simpler alternative to Semrush, you can use Keyword Planner.
Key features of Keyword Planner as a blogging tool:
Keyword research.
Content planning.
Identify keywords and search volume in a country or area.
To use Keyword Planner, you’re required to have a Google Ads account, but it is completely free. Set up the ad account, then pause any ads.
While the tool is designed specifically for ads, many bloggers use Keyword Planner for their content as well. For example, Brian Dean, the founder of Backlinko, increased his site’s organic traffic to around 300K visits per month with the help of this tool.
Best for: Beginner bloggers and marketers who are starting to navigate the ins and outs of keyword research. It’s especially a good fit for you if you’ve set up Google Ads before or if you’re planning on doing it in the future.
3. Google Trends
I use Google Trends a lot, and I like the Glimpse add-on, which levels up the information available in Google Trends. The features of Google Trends can help you create a content strategy that incorporates seasonal trends, attracts a global audience, and includes related keywords that people are looking for.
4. Fliki
Fliki is a game-changer for bloggers who want to dive into video content without the hassle. It uses AI to convert your blog posts into video posts, making the process super fast and efficient. Imagine transforming your written content into engaging videos at scale while keeping it as real as possible.
Key Features
Transform blog articles into videos.
Human-like text-to-speech voices.
Stock media library (photos and videos).
The importance of search engine visibility can’t be overstated. Using tools like Fliki can enhance your content’s reach and impact.
And the best part? You can start for free! So, why not give it a shot and see how it can elevate your blogging game?
5. Opus Clip
Opus Clip is a powerful tool that allows content creators to easily repurpose their long videos into engaging short clips. This AI tool is seriously mind-blowing. If you have a long form video and you wish to create short videos automatically, Opus.pro is all you need. This tool uses AI to find the viral part of any video automatically, and it also suggests you:
Viral title
Subtitles
Highlight with captions and Emojis
Watch this video to learn how to use this tool and use the link below to get 120 free minutes.
Start For Free
6. Grammarly
Grammarly is a lifesaver for anyone who needs a solid proof-reading tool. It’s especially great for blog writers and marketers who need an advanced editing tool that integrates with the writing tools they already use. I wouldn’t dream of handing in a piece of writing or publishing it before I’ve checked it with Grammarly Premium.
Key Features
Spelling and grammar checker
Generative text to help you write
Tone guide to see how your content might be received
Vocabulary enhancements and plagiarism detection with the premium version
Integration
You can draft or copy and paste your blog posts into the Grammarly editor. You can also install Grammarly as a Google Chrome browser extension to offer suggestions as you write in Google Docs, X, LinkedIn, and other sites.
Best For
Teams who have multiple people editing or viewing a document. Grammarly works in Google Docs and on the web, making it ideal for editing long pieces you don’t want to copy and paste into a separate grammar checker. If you’re also doing social media marketing in addition to blogging, you can use Grammarly to double-check your social copy before pushing it live.
Try using these generative AI tools to write cover letters, business reports, job descriptions, and more. Just enter some instructions and get compelling results.
7. Hemingway Editor
I love the Hemingway App. When I use it, I don’t implement every suggestion, as Hemingway is there to make a piece of content as simple as possible, and this isn’t always the goal. I especially like the red and yellow highlights of complex or dense sentences, and I often edit these.
Key Features
Free tool.
Analyzes your text’s readability.
Highlights any sentences that are complex or dense, use passive voice, or have too many adverbs so you can edit accordingly.
Calculates a readability score to ensure your writing aligns with your reader persona’s vocabulary and comprehension.
Why I Use It
Like me, Martina Bretous, HubSpot’s senior content marketer and editor, uses Hemingway App and values its role in helping her simplify her writing. Bretous says, “Hemingway is a great self-editing app I rely on to catch run-on sentences and complicated vocabulary. A lot of writing apps only catch grammatical errors but Hemingway looks beyond that. It really helps me simplify my writing and identify potential comprehension gaps.”
Availability
Available for Windows and Mac.
Get an instant reading level grade and word count.
8. Yoast SEO
I’ve used Yoast for years. It’s a great tool, and I still use it today after almost ten years of experience in digital marketing and SEO. The most useful features for me are the title tag, URL, meta description editor, and schema markup. In my early blogging days, I relied on Yoast’s traffic light system as an indicator of a well-optimized post.
For anyone serious about SEO, I recommend learning about SEO outside of Yoast, but it is an excellent starter tool.
9. Ahrefs
Ahrefs is a powerhouse when it comes to SEO tools. It’s my go-to for everything from keyword research to backlink analysis. One of the standout features is the Site Explorer, which gives you a deep dive into any website’s organic search traffic and backlink profile. This is super handy when you’re trying to figure out what your competitors are up to.
Why I Love Ahrefs
Ahrefs isn’t just about backlinks and keywords. It also offers a range of tools that help you optimize your content and track your performance. For instance, the Content Explorer lets you find the most popular content in your niche, which is great for brainstorming new blog post ideas.
How to Use Ahrefs for Keyword Research
Using Ahrefs for keyword research is straightforward. Just enter a keyword into the Keywords Explorer, and you’ll get a ton of data, including search volume, keyword difficulty, and even a list of related keywords. This makes it easy to find high search volume keywords with low competition.
Ahrefs’ Site Audit Tool
The Site Audit tool is another gem. It crawls your website and gives you a detailed report on any issues that could be affecting your SEO. This includes everything from broken links to slow-loading pages. Fixing these issues can give your site a significant boost in search rankings.
Ahrefs is a must-have tool for any serious blogger. Whether you’re just starting out or you’re a seasoned pro, it has something to offer everyone.
Pricing
Ahrefs isn’t the cheapest tool out there, but it’s worth every penny. They offer several pricing plans, so you can choose one that fits your budget. Plus, they frequently update their features, so you’re always getting the best tools available.
10. Moz
Moz is a powerhouse when it comes to SEO tools. It’s like having a Swiss Army knife for all your SEO needs. From keyword research to site audits, Moz has got you covered. One of my favorite features is the Moz Blog. It’s packed with insights and tips that can help you stay ahead in the ever-changing world of SEO.
Moz Pro
Moz Pro is the all-in-one suite that offers everything you need to improve your SEO. It includes tools for keyword research, link building, and site audits. The interface is user-friendly, making it easy even for beginners to dive into the future of digital marketing.
Moz Local
If you’re focusing on local SEO, Moz Local is a must-have. It helps you manage your local listings and ensures that your business information is accurate across the web. This is crucial for improving your local search rankings.
MozBar
MozBar is a free browser extension that provides instant SEO insights while you’re browsing the web. It’s a handy tool for quick checks and on-the-go analysis.
Moz is not just a tool; it’s a community. The MozCon events are a great way to learn from experts and network with other SEO enthusiasts.
11. Canva
Canva is a fantastic tool for creating branded images and templates. It’s especially great for large blogging teams and enterprise-level marketing teams because of its strong collaborative features. For example, it allows a blogging team to create a library of branded templates. Canva is free, but you can upgrade to its paid plans for more templates and advanced functionality.
Key Features
Create and edit images without any design skills.
Thousands of page templates, elements, icons, and more.
Well-documented guides and tips from the Canva community.
Paid features contain AI features like magic edit, allowing you to edit photos like a pro.
Why I Love It
Jamie Juviler, a HubSpot manager, has tried several visual design tools but keeps coming back to Canva. He says, “Canva is still the easiest to learn quickly and start using immediately. It allows me to make really professional-looking designs within our brand guidelines. Plus, the new AI features are a fantastic upgrade.”
I have to agree with Juviler. I wouldn’t consider myself a designer, but with Canva, even I can create a design that I’m satisfied with.
How to Use Canva
To start, you’ll choose from a collection of professional templates, add an image from its built-in photo library, or upload your own, and then layer in some text. It’s that simple!
12. Unsplash
Unsplash is a fantastic resource for bloggers looking to add high-quality images to their posts. With a growing library of images, you can always find something fresh and relevant. The best part? It’s completely free! You can download unlimited images without worrying about licensing issues.
Why Use Unsplash?
High-Quality Images: The photos on Unsplash are taken by professional photographers, ensuring top-notch quality.
Unlimited Downloads: No restrictions on the number of images you can download.
Easy to Use: The platform is user-friendly, making it easy to find the perfect image for your blog.
How to Get Started
Sign up for a free account on Unsplash.
Use the search bar to find images relevant to your blog post.
Download the images you like and add them to your blog.
Using high-quality images from Unsplash can make your blog posts more engaging and memorable. It’s a simple way to enhance the overall reader experience on your site.
If you’re looking for more traditional stock images, you might also want to check out other options like Pexels or Pixabay.
13. Pexels
Pexels is a fantastic resource for finding high-quality, free stock photos. It’s very much like Pixabay, but it has some wonderful photos that have really sparked up my articles every now and then. The growing library of images ensures your blog will always have a fresh look. Plus, you get unlimited downloads, which is a huge bonus!
Why Use Pexels?
High-quality images: The photos on Pexels are top-notch and can really make your blog stand out.
Unlimited downloads: No need to worry about running out of images.
Fresh content: The library is constantly updated with new photos.
How to Get Started
Visit the Pexels website.
Use the search bar to find images related to your blog topic.
Download the images you like.
Use them in your blog posts to make them more engaging.
A growing library of images ensures your blog will always have a fresh look.
14. Buffer
Buffer is one of those tools that makes social media management a breeze. It’s been great for scheduling posts across various platforms, and the interface is super user-friendly. Our in-house marketing team uses Buffer and loves it.
Key Features
Easy scheduling across multiple social media platforms
Analytics to track performance
Team collaboration features
Pros & Cons
Pros:
Great price
Easy to use
Excellent customer support
Cons:
Limited features on the free plan
Some advanced features can be a bit pricey
User Reviews
“It’s been great, great price, easy to use.”
Buffer is a good tool depending on which features you’re looking for, and it can really streamline your social media efforts. If you’re managing multiple accounts, Buffer is definitely worth considering.
15. Hootsuite
Hootsuite is a game-changer when it comes to managing your social media. It’s like having a personal assistant for all your social platforms. With Hootsuite, you can schedule posts, track performance, and even stay ahead of the social media trends 2024. It’s a must-have tool for any serious blogger.
Key Features
Scheduling: Plan your posts in advance and let Hootsuite do the rest.
Analytics: Get detailed reports on how your content is performing.
Social Listening: Monitor what people are saying about your brand in real-time.
Why I Love It
I love Hootsuite because it simplifies my life. I can manage multiple accounts from one dashboard, and the analytics help me understand what’s working and what’s not. Plus, staying ahead of the social media curve with Hootsuite’s social trends for 2024 is a breeze.
If you’re serious about blogging and social media, Hootsuite is a tool you can’t afford to ignore.
16. Mailchimp
Mailchimp is a fantastic tool for bloggers who want to build their audience and promote their content through email. It’s not just an email builder; you can also use the newsletter signup form and landing page editors to expand your subscriber list and create specific content pages for your readers.
17. ConvertKit
ConvertKit is a fantastic tool for bloggers who want to take their email marketing to the next level. It’s designed specifically for creators, making it super easy to use and highly effective. Mastering digital marketing is crucial for independent businesses in the digital age. With ConvertKit, you can create beautiful, automated email sequences that keep your audience engaged and coming back for more. Plus, it integrates seamlessly with other platforms, so you can streamline your workflow and focus on what you do best: creating amazing content.
18. Google Analytics
Google Analytics is the BEST way to see how people find (and use) your site. Its many helpful features include:
See how much traffic you get from Google
Find the pages on your site that bring you the most traffic
See if your traffic is increasing (and by how much)
Identify other sites and search engines that send you traffic
Your average bounce rate, page views, and time on site
Pro Tip: Connect Google Analytics with the Google Search Console
When you do, you’ll see helpful SEO information from inside of your Google Analytics account. Here’s a resource that will walk you through the steps to set that up.
Visitor Stats and Analytics Tool
Google Analytics: The best solution for viewing advanced details about your blog traffic. Also shows the live traffic status of your blog.
Jetpack plugin: Offers a module called “WordPress.com stats”, which allows you to see traffic details from your WordPress dashboard.
19. Trello
Trello is one of my favorite tools for staying organized. It’s a visual collaboration platform that’s ideal for task management. You can create cards for every blog post, including the title of the post and any additional notes. Assign cards to writers, add a due date, create checklists for each assignment, and organize them into categories with color-coded tags.
Key Features
Visual collaboration platform
Create cards for blog posts
Assign cards to writers
Add due dates and checklists
Organize with color-coded tags
Best For
Small-to-medium businesses with a team of writers and bloggers. It can also work for freelance writers or one-person marketing teams if you’d like to organize your content writing efforts in one unified place. If you don’t like Trello, you can try Asana instead.
Pricing
Trello is free to use, but paid plans are available for bloggers who want to connect their boards to Google Drive or need other advanced features, such as keyboard shortcuts or workflow automations for each board.
I work with a client on Trello, and we love it! It’s the project management tool that we use to manage the content strategy that took the website from 2,940 clicks to 63,300 clicks.
20. Asana
I’ve personally used Asana to manage my blogging workflows. I like the Kanban-style boards. I have columns for each step of the process (ideas, content to brief, content in progress, for review, published). The Kanban board is my preferred way of visualizing projects, but you can also use the calendar view on Asana.
Key Features
Management of the project workflow.
Description and sub-tasks to help manage flow.
Tags to help categorize and search content.
Functionality to add attachments.
Assign content to specific writers who are guests or members of your workspace.
Best For
Blogs with several contributing writers or solo bloggers who want some extra organization.
Expert Tip
Consider your preferences. Whatever tool you choose, you want to be happy and satisfied with it. Once you add a tool to your toolbox, you want to feel satisfied with it every time you use it.
21. CoSchedule
CoSchedule is a fantastic tool for anyone looking to streamline their content marketing efforts. One of its standout features is the Headline Analyzer. This tool helps you craft the perfect headline by analyzing factors like word balance, clarity, and skimmability. You can start using it for free and analyze up to ten headlines, which is super handy for optimizing your post titles.
Key Features of CoSchedule’s Headline Analyzer
Analyze headlines in seconds.
Provides analysis across a range of factors (word balance, readability, best practices).
Analyze headlines for your blog, social media, or email.
Best For
Any writer, blogger, or marketing team that wants to add expert insights into their content. It’s free, you don’t have to include every quote, and Featured has the added benefit of building your network.
Expert Tip
Alana Chinn, a senior marketer and editor at HubSpot, rates CoSchedule’s Headline Analyzer highly. She says, “I like to use CoSchedule‘s Headline Analyzer to better optimize my post titles. It’s super easy — all you do is type in your headline, and the free version gives you an overall score based on factors like word balance, clarity, and skimmability. This tool also provides suggestions for improvement based on readability and SEO best practices.”
For me, this is especially helpful when I‘m trying to improve my SEO archives and make my content more engaging.
22. BuzzSumo
I love using BuzzSumo to track content. All I do is enter a topic or a URL into the BuzzSumo search box and get back a wealth of information — including its share counts across the most popular social media sites. I use this information to understand which topics and types of content perform best on different social media platforms.
Key Features
Monitor the performance of your content to understand the ideal days and times of the week to post and the ideal lengths of your posts.
Track the performance of content in specific niches or around the web.
Best For
Marketers and bloggers who don’t have a preferred performance tracking tool. For instance, if you’re already using a plugin or content management system that measures engagement metrics for your content, you may not need BuzzSumo. But if you find the analytics user interface difficult to read or sift through, then BuzzSumo is worth checking out.
This tool is very helpful for making smarter SEO (search engine optimization) decisions to help improve your search rank. Ease of use, great UX, good tools for …
23. Quora
Quora is a crowdsourced Q&A website where users can post questions and get answers from anyone. It’s a fantastic tool for bloggers to research into questions your audiences are asking and find trending topics. Scanning this site will uncover questions that get asked most frequently by real people. This can be a great way to supplement your keyword research. Quora is free to use — you’ll just have to create an account.
Key Features
Trending topics.
Best For
Freelance bloggers, marketers, and small-to-enterprise businesses who need to understand the popularity of their product, service, or industry over time. It’s an essential tool for anyone who’s publishing content online, and the best part is that it’s free.
Why I Love It
I love Quora as a research tool because, unlike keyword research tools, Quora is current. Keyword research trends work by analyzing the history of a keyword, so keywords available in tools may not be used today. Quora is exactly what people are searching for and talking about in real time.
24. Medium
Overview
Medium is a fantastic platform for writers who want to share their stories, ideas, and expertise with a broad audience. It’s super easy to use and has a clean, minimalist design that keeps the focus on your content.
Key Features
User-Friendly Interface: Medium’s interface is intuitive and straightforward, making it easy for anyone to start writing and publishing.
Built-in Audience: With millions of readers, your articles have the potential to reach a vast audience without much effort.
Monetization Options: Medium offers a Partner Program that allows writers to earn money based on the engagement their stories receive.
Tips for Success
Consistency is Key: Regularly publishing high-quality content can help you build a loyal readership.
Engage with Readers: Respond to comments and engage with your audience to build a community around your writing.
Utilize Tags: Use relevant tags to make your articles more discoverable.
Medium is a great place to start if you’re looking to build your online presence and connect with a community of like-minded individuals.
Conclusion
Whether you’re a seasoned writer or just starting, Medium provides the tools and audience to help you succeed. So, why not give it a try and see how it can elevate your writing journey?
25. WordPress and more
WordPress is a highly flexible platform for blogging. Just make sure you have the time and resources to invest in purchasing, downloading, and maintaining third-party tools and templates. A better understanding of their functionality can lead to more successful execution that readers will enjoy navigating through in a professional blog.
How to Start a WordPress Blog in 2024 (Beginner’s Guide)
Starting a WordPress blog can seem daunting, but it’s actually quite straightforward. Here’s a quick guide:
Install WordPress blogging software.
Select your WordPress theme.
Create your first blog post.
Add plugins & customizations.
Best WordPress Donation & Fundraising Plugins
Are you searching for the best WordPress donation plugin? Here are our picks of the top WordPress donation and fundraising plugins for raising money on your blog.
How to Easily (& Safely) Add Custom Code to WordPress
Adding custom code to WordPress can enhance your blog’s functionality. Just make sure to do it safely to avoid any issues.
WordPress is a powerful tool, but it requires some investment in time and resources to get the most out of it. With the right plugins and themes, you can create a blog that stands out.
Best WordPress Advertising Plugins for Your Blog Profits in 2024
Looking to boost your ad revenue? Check out our picks of the top WordPress ad management plugins to maximize your blog profits.
Conclusion
And there you have it, folks! Over 100 blogging tools to help you make 2024 your best blogging year yet. Whether you’re a seasoned pro or just starting out, there’s something here for everyone. Remember, the right tools can make a world of difference in your blogging journey. So, take your time, explore these tools, and find the ones that fit your needs the best. And hey, don’t forget to bookmark this list and share it with your fellow bloggers. Happy blogging!
Frequently Asked Questions
What is the purpose of this list of blogging tools?
This list is designed to help bloggers find the right tools to enhance their blogging experience and improve the experience of their readers. It includes tools for writing, SEO, social media, email marketing, and more.
Who can benefit from these blogging tools?
The tools listed are beneficial for all types of bloggers, whether they are professional, part-time, or personal bloggers.
How are the tools categorized?
The tools are categorized into various sections such as writing tools, SEO tools, social media tools, email marketing tools, and more. This helps you evaluate and choose the right tool for the right purpose.
Why is it important to use blogging tools?
Using the right blogging tools can help you write better, publish faster, and rank higher on search engines, ultimately attracting more visitors and quality leads to your blog.
Are there any expert tips included in the article?
Yes, the article includes expert tips alongside the list of tools to provide additional guidance and insights for bloggers.
Can I bookmark this list for future reference?
Absolutely! The list is designed to be a helpful resource that you can refer back to whenever you need to find new tools or revisit existing ones.
